Within this section, you'll find work related to my brand, FardeenEdits. It includes materials used for promoting and marketing on social media as well as ad platforms (Meta Ads)
I aim to maintain a consistent look and message for my brand, focusing on simplicity and keeping things minimal when possible.
A key aspect of my creative process is understanding the needs and preferences of consumers, and it often guides the final outcome of my work. As a result, I devote attention to social media content creation as it plays a pivotal role in connecting with and engaging my target audience.
| Brand Logos
Shop Category Images
| Brand Colours
Midnights Collection Advertising Material
One challenge I faced in expanding my reach and attracting new subscribers to my mailing list revolved around driving traffic to my website. While the products I sell and promote were appealing in their own right, I sensed an opportunity to engage a wider audience, including those who might not be immediate buyers. This realisation prompted me to develop a collection of free wallpapers featuring popular designs.
The introduction of these complimentary wallpapers resulted in a significant surge in website visits and conversions. This innovative approach effectively addressed two key challenges simultaneously: increasing website traffic and growing my mailing list subscriber base.
'Karma' Phone Wallpaper
'Not Strong Enough' Phone Wallpaper
Wallpapers Promotional Material
Through my artistic endeavors, I delve into themes and concepts that hold personal significance to me. Frequently, I encounter situations where words fall short in capturing the nuances of a particular emotion, idea, or concept I wish to convey. My primary wellspring of inspiration derives from the realms of film, music, and anime. These distinct areas of interest intersect in a way that may seem unique to many, serving as a driving force for my art. With my artwork, I aspire to bridge the divide between individuals and unfamiliar concepts, thus facilitating a broader understanding - one that I only began to appreciate when I delved into the medium myself.
An emphasis is placed on the utilisation of colours in my work, as you may readily observe the incorporation of vivid and striking hues. I believe that these colours possess the innate ability to convey emotional depth and significance, adding an additional layer of expression to my creations.
With each new piece I hope to challenge both my skillset and thought process, so I can further grow