Welcome!
I'm Fardeen Mir, a Graphic Designer and small business owner based in London, UK. Here you can explore through my Brand Work and Artwork.
FardeenEdits
Within this section, you'll find work related to my brand, FardeenEdits. It includes materials used for promoting and marketing on social media as well as ad platforms (Meta Ads)
I aim to maintain a consistent look and message for my brand, focusing on simplicity and keeping things minimal when possible.
A key aspect of my creative process is understanding the needs and preferences of consumers, and it often guides the final outcome of my work. As a result, I devote attention to social media content creation as it plays a pivotal role in connecting with and engaging my target audience.
| Brand Logos
| Brand Colours
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Shop Category Images
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Midnights Collection Advertising Material
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FardeenEdits Website
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'Karma' Social Media Post
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Anime Prints Advertising Material
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'In-Yun' (Past Lives)
FardeenEdits Cont.
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'Not Strong Enough' Social Media Post
Navigating Challenges
One challenge I faced in expanding my reach and attracting new subscribers to my mailing list revolved around driving traffic to my website. While the products I sell and promote were appealing in their own right, I sensed an opportunity to engage a wider audience, including those who might not be immediate buyers. This realisation prompted me to develop a collection of free wallpapers featuring popular designs.
The introduction of these complimentary wallpapers resulted in a significant surge in website visits and conversions. This innovative approach effectively addressed two key challenges simultaneously: increasing website traffic and growing my mailing list subscriber base.
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'Karma' Phone Wallpaper
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'Not Strong Enough' Phone Wallpaper
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Wallpapers Promotional Material
Artwork
Through my artistic endeavors, I delve into themes and concepts that hold personal significance to me. Frequently, I encounter situations where words fall short in capturing the nuances of a particular emotion, idea, or concept I wish to convey. My primary wellspring of inspiration derives from the realms of film, music, and anime. These distinct areas of interest intersect in a way that may seem unique to many, serving as a driving force for my art. With my artwork, I aspire to bridge the divide between individuals and unfamiliar concepts, thus facilitating a broader understanding - one that I only began to appreciate when I delved into the medium myself.
An emphasis is placed on the utilisation of colours in my work, as you may readily observe the incorporation of vivid and striking hues. I believe that these colours possess the innate ability to convey emotional depth and significance, adding an additional layer of expression to my creations.
With each new piece I hope to challenge both my skillset and thought process, so I can further grow
